The Growth Curve Blog

Expert insights on the staffing industry, MSP programs, and elevating women leaders!

Staffing sales isn’t what it used to be.And that’s not a bad thing. The post-COVID, tech-saturated, buyer-fatigued landscape has changed the game. But here’s the real issue: most sales strategies haven’t changed with it. They’re still built around: Meanwhile, buyers have evolved—and the sales teams that haven’t? They’re feeling it in their numbers. If you’re […]

The New Staffing Sales Playbook: What Actually Works in 2025

Enterprise Sales Strategies, Featured, Staffing Best Practices

Staffing sales used to feel simple. Remember? Build relationships. Deliver results. Grow the account. Now? It’s gotten weirdly complex. Tech overload. Activity dashboards that mean nothing. Sales reps chasing companies that don’t even want to be sold to. And the result?Teams working harder—but selling less. It’s time to simplify. Not by going backward—but by re-centering […]

How Staffing Sales Got Complicated—And How to Simplify It Again

Enterprise Sales Strategies, Featured, Staffing Best Practices

The staffing industry has been… weird lately. Demand isn’t what it was.Clients are skittish.And volume through MSP programs? All over the place. You’re not alone if you’re looking at your MSP business and wondering, “What are we even doing here?” It’s a fair question—because MSPs can be high-effort, low-feedback channels. And when req flow slows […]

Should You Double Down—or Pull Back—on Your MSP Strategy?

Featured, Staffing Best Practices, Success with MSPs

You joined the MSP program with big expectations—steady volume, streamlined processes, a foot in the door with a major client. But now? It feels more like a black hole than a growth channel. Job orders come in… but they don’t come to you. You’re bending over backwards for SLAs but barely getting feedback. And every […]

Why Your MSP Business Isn’t Working (and what to do about it)

Featured, Staffing Best Practices, Success with MSPs

After years in the staffing industry, I’ve noticed something: We keep making the same sales mistakes. Over and over again. No matter the company, no matter the economic cycle, we tend to react instead of plan. We chase too many opportunities, assume we know what our customers want, misplace great people in the wrong roles, […]

The 4 Sales Mistakes We Keep Making (And How to Fix Them)

Enterprise Sales Strategies, Featured, Staffing Best Practices

Hiring a fractional executive—someone brought in to address specific challenges with precision and expertise—can be a transformative move. But make no mistake: the wrong hire can cost you time, money, and momentum. Here’s how to avoid the pitfalls and ensure you select a fractional executive who will truly drive your business forward. The Critical Importance […]

The CEO’s Guide to Hiring a Fractional Executive

Enterprise Sales Strategies, Featured, Staffing Best Practices

Introduction As a CEO, your time is one of your most valuable assets. Every decision you make ripples across your organization, impacting everything from your bottom line to your team’s morale. In today’s fast-paced business landscape, one strategic move gaining traction is hiring fractional executives—seasoned professionals who step in with the expertise you need, exactly […]

Why Fractional Executives Could Be Your Best Strategic Move Yet

Featured, Staffing Best Practices

Introduction In the complex and ever-evolving world of Managed Service Providers (MSPs) and the programs they manage, many staffing firms find themselves merely surviving, struggling with common industry challenges such as fierce competition, slim margins, and high client expectations. However, it’s possible to transition from merely keeping the lights on to achieving significant growth and […]

From Surviving to Thriving: Transforming Your MSP Strategy

Featured, Staffing Best Practices, Success with MSPs

Introduction Managed Service Providers (MSPs) can play a pivotal role in driving growth, offering firms the leverage to streamline their recruitment processes and enhance workforce management. However, partnerships between staffing firms and MSPs aren’t without their hurdles. These collaborations often face challenges such as misaligned communication strategies, complex compliance requirements, and cultural discrepancies, all of […]

Common Challenges in MSP Partnerships and How to Overcome Them

Featured, Success with MSPs

Reverse Scorecards and how they can quickly change your business

Introduction In the dynamic world of staffing, the challenge extends beyond everyday service delivery to strategically navigating a rapidly evolving marketplace. Growth is critical, and as firms strive to enhance their competitive edge and industry footprint, tapping into specialized expertise becomes essential. Often, this expertise doesn’t require a full-time, long-term commitment. Enter the concept of […]

The Role of Fractional Executives in Enhancing Growth

Featured, Staffing Best Practices