The Growth Curve Blog

Expert insights on the staffing industry, MSP programs, and elevating women leaders!

How a high-touch, mid-market staffing model was rebuilt to succeed inside large MSP and contingent labor programs.

From Retail to Enterprise: A Holistic Approach

Case Studies

How a niche staffing firm built the internal muscle to thrive inside enterprise MSP programs.

Niche to Enterprise: Optimizing MSP Programs to Grow

Case Studies

How a niche staffing firm built the internal muscle to thrive inside enterprise MSP programs.

Niche to Enterprise: Optimizing MSP Programs to Grow

Case Studies

How a specialized staffing firm turned MSP disruption into its biggest growth channel with Fortune 500 accounts.

Navigating the MSP Landscape: Transforming Fortune 500 Staffing Partnerships

Case Studies

How a firm turned failing scorecards and stalled MSP relationships into record-breaking performance.

Transforming MSP Program Performance in a Mission-Driven Staffing Firm

Case Studies

How a firm turned failing scorecards and stalled MSP relationships into record-breaking performance.

Transforming MSP Program Performance in a Mission-Driven Staffing Firm

Case Studies

When contingent labor programs struggle, the first instinct is almost always the same. We need better suppliers.We need to manage them more closely.We need tighter controls.We need stronger enforcement. In other words, the assumption is that the problem lives with the suppliers. Most of the time, it doesn’t. Supplier Behavior Is a Lagging Indicator Here […]

We don’t have a supplier problem. We have a program design problem.

Featured, Success with MSPs

Let’s start with a simple truth. When people talk about contingent labor programs in the US, they usually talk in labels. Vendor neutral. Master vendor. MSP. VOP. Hybrid. In practice, none of those labels tell you much about how the program actually works. They mostly tell you what someone wanted it to sound like in […]

What Contingent Labor Programs Really Look Like In The US

Featured, Success with MSPs

Let’s start with a simple truth. When people talk about contingent labor programs in the US, they usually talk in labels. Vendor neutral. Master vendor. MSP. VOP. Hybrid. In practice, none of those labels tell you much about how the program actually works. They mostly tell you what someone wanted it to sound like in […]

What Contingent Labor Programs Really Look Like In The US

Featured, Success with MSPs

Strong suppliers do not fail loudly. This is the part that gets misunderstood. The best suppliers are usually rational, experienced, and busy. When a system stops rewarding effort, they do not protest. They adapt. They stop chasing every requisition.They stop pushing hard-to-fill roles.They stop escalating creatively.They stop investing senior time where the return is unclear. […]

Why the Best Suppliers Quietly Stop Trying

Featured, Success with MSPs

Staffing sales isn’t what it used to be.And that’s not a bad thing. The post-COVID, tech-saturated, buyer-fatigued landscape has changed the game. But here’s the real issue: most sales strategies haven’t changed with it. They’re still built around: Meanwhile, buyers have evolved—and the sales teams that haven’t? They’re feeling it in their numbers. If you’re […]

The New Staffing Sales Playbook: What Actually Works in 2025

Enterprise Sales Strategies, Featured, Staffing Best Practices

Staffing sales isn’t what it used to be.And that’s not a bad thing. The post-COVID, tech-saturated, buyer-fatigued landscape has changed the game. But here’s the real issue: most sales strategies haven’t changed with it. They’re still built around: Meanwhile, buyers have evolved—and the sales teams that haven’t? They’re feeling it in their numbers. If you’re […]

The New Staffing Sales Playbook: What Actually Works in 2025

Enterprise Sales Strategies, Featured, Staffing Best Practices

Staffing sales used to feel simple. Remember? Build relationships. Deliver results. Grow the account. Now? It’s gotten weirdly complex. Tech overload. Activity dashboards that mean nothing. Sales reps chasing companies that don’t even want to be sold to. And the result?Teams working harder—but selling less. It’s time to simplify. Not by going backward—but by re-centering […]

How Staffing Sales Got Complicated—And How to Simplify It Again

Enterprise Sales Strategies, Featured, Staffing Best Practices

The staffing industry has been… weird lately. Demand isn’t what it was.Clients are skittish.And volume through MSP programs? All over the place. You’re not alone if you’re looking at your MSP business and wondering, “What are we even doing here?” It’s a fair question—because MSPs can be high-effort, low-feedback channels. And when req flow slows […]

Should You Double Down—or Pull Back—on Your MSP Strategy?

Featured, Staffing Best Practices, Success with MSPs

The staffing industry has been… weird lately. Demand isn’t what it was.Clients are skittish.And volume through MSP programs? All over the place. You’re not alone if you’re looking at your MSP business and wondering, “What are we even doing here?” It’s a fair question—because MSPs can be high-effort, low-feedback channels. And when req flow slows […]

Should You Double Down—or Pull Back—on Your MSP Strategy?

Featured, Staffing Best Practices, Success with MSPs

The staffing industry has been… weird lately. Demand isn’t what it was.Clients are skittish.And volume through MSP programs? All over the place. You’re not alone if you’re looking at your MSP business and wondering, “What are we even doing here?” It’s a fair question—because MSPs can be high-effort, low-feedback channels. And when req flow slows […]